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As mentioned in the previous article, the Facebook algorithm controls the ordering and presentation of posts, so users see what is most relevant to them. In other words, content is not published chronologically, posts and ads are presented based on what Facebook sees as relevant to the user. This algorithm panics most marketers. However, algorithm can be adapted and outsmarted by understanding it and following the below tips. Tip 1: Focus on your audience Your content should always be relevant to your core audience — the people you want to build a community around. Reply to their comments and messages. Not responding

Before answering this question, we have to understand that there are 4 factors that affects Facebook algorithm; recency, popularity, content type, and relationship. According to hootsuite lastest article, Facebook determines which posts show up in your News Feed, and in what order according to these factors. When you open up Facebook, that process happens in the background in just the second it takes to load your News Feed. Simply instead of presenting every available Facebook post in chronological order, the Facebook algorithm evaluates every post, scores it, and then arranges it in descending order of interest for each individual user. This process happens

Adding high quality images to your website can be quite challenging if you want to keep page load speed less than 2 seconds. Luckily, with the boost in AI technologies, more ways have emerged that would help transform your content with a press of a button. AI-powered photo editing software can perform laborious functions with just a tap of a button, such as removing backgrounds, changing emotions in portraits or altering the weather.  1-    Automatic quality compression Today, most brands about 75% fully understand the need to strike the optimal balance between file size and quality, and 69% of them rely on automatic format

Facebook company has changed its name to Meta, Why? and What is Meta? On 28th October 2021, Facebook held its annual conference 'Facebook Connect,’ where updates are expected on its AR augmented reality and VR virtual reality efforts. and CEO Mark Zuckerberg introduced Meta, which brings together apps and technologies under one new company brand. Meta reflects Mark’s focus on moving forward with the company that also holds Facebook, WhatsApp, Messenger, and Instagram plus AR and VR under its umbrella Facebook will also change its stock ticker from ‘FB’ to ‘MVRS’ on December 1st. What is Metaverse? The “metaverse” is a set of virtual spaces